Mobile Fashion Trucks, all retail, no snacks, just tweets

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Submitted by Patti Peek Neumann on Tue, 08/13/2013 - 10:07am

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Peddlers, the act of taking your wares onto the streets as a travelling vendor. Peddler becuase those of past generation actually peddled goods on bikes. This is nothing new. My grandparents and great grand parents immigrated to America and had to do just that selling items like furniture, supplies, clothing. Clothing??

Fast forward to current day America and the Mobile Food Truck rage. Some trucks cart well-seasoned and accomplished chefs from all over the world.

What's next, well, a glance back to the past. Mobile Clothing and Accessories Trucks. Now there is even a American Mobile Retail Association (AMRA) as these types of businesses are popping up all over the country and as a group, they work together to grow the innovative industry of mobile boutiques and services.

To communicate their whereabouts, sales, offerings and news, these businesses have taken to key social media outlets: Twitter, Facebook, Instagram being the top choices. They tweet, post and share photos of their whereabouts. The most successful doing it routinely with their followers.

Here are a sampling of some USA Mobile Retail Trucks:

Los Angeles: Le Fashion Truck
@lefashiontruck
Los Angeles' Original Mobile Boutique! Featuring emerging designers, handmade jewelry & upcycled vintage. Because Fashion is Everywhere! The entrepreneurs here started the USA Mobile Retail Association.

MARYLAND-EASTERN SHORE: FASHNStop

@FashNStop

FashNStop is a one year old women's Clothing and Accessories founded by retail entrepreneur, Rick Sarmiento of White House-Black MArket fame. Coined as "An innovative rendition of the 21st Century Mobile Business, FashN Stop embodies the very culture of the modern FashNista. Hip and trendy but never tacky, relevant yet never boring, FashN Stop consistently delivers the latest in ladies clothing, shoes, and accessories at attaintable prices. Dedicated to professionalism and service, FashN Stop never ceases to delight ladies young and old alike across Maryland, Delaware, and Florida. Welcome To A New Way To Shop..Where We Bring The Latest Style And FashN To You!" @FASHNstop.

BALTIMORE: SIDE DISH

@SideDishMobile

Opening just next week is SIDE DISH, Baltimore's first accessories-only mobile boutique featuring contemporary, vintage and handmade jewelry and accessories. Side Dish also doubles as a mobile DJ trailor, Studio EFX, the brain child of Media Star Promotions, a Baltimore-based event marketing agency.

Side Dish, Baltimore’s first accessories-only, mobile boutique. Side Dish’s collection of designs is thoughtfully curated, balancing a variety of styles with affordability. Customers can shop a unique assortment of designs from the latest trends in contemporary fashion jewelry and accessories, the classically modern jewelry collection of ECB Vintage and select, handmade designs by Tracey Beale Jewelry. This is a dual-use mobile vehicle equipped for both retail sales and live entertainment. Side Dish will open to the public on August 24^th and can be found out and about in various Baltimore neighborhoods.

NEW YORK CITY: Nomad
@TheNomadTruck
A (wandering) fashion boutique offering a carefully curated selection of handpicked and one-of-a-kind items at wallet friendly prices and a mobile DJ unit.

MINNESOTA: The Fashion Mobile

@Fashion_Mobile

After closing their brick and mortar shop which also hosted parties, the married could Teresa and David Grim registered a domain name, formed a company and started looking for a vehicle. "Within a month we found a used Chevy step van and bought it, the The Fashion Mobile is Minnesota's first mobile boutique. We offer trendy dresses, tops, jewelry, purses, hats, scarves and accessories," Dave states on his blog found at thefashionmobile.com

Now opening a business is not easy and there are many questions and issues that arise. Insurance, financing, marketing, website, permits, oh that is a big one and merchandising. Not to mention payroll, staffing, training and social media manangement. But it is certainly attainable with the right team and perseverance. Recently, the fahion trucks have joined Food Truck Gatherings, melding the interests of the people. Others are popping up at home parties and street fairs. And, I understand FASHnStop will supply the wine!