Get out of the box, think outside the box! Facebook is fast becoming more than a customer relationship tool for many independent properties and chains. Right around the corner a hotel is using facebook to book, brand and build awareness, are you?

It is a necessary option as over 600 M-I-L-L-I-O-N users are on Facebook IT has been quoted that users are relying more on comments from Facebook than TripAdvisor.

CITYPEEK is your partner, hold your hand and assist from setup, training to fan building. It is much easier than you think.

Here are some examples from the hotel windustry but certainly can be applied to any business :
Starwood Hotels and Resorts Worldwide has provided a booking function within a tab on Facebook for all of its brands and properties since it has been on Facebook. Starwood primarily uses Facebook to “engage” with its guests, yet it is a growing concept for the company’s to take advantage of the e-commerce potential on the global social-networking site.

The Ritz Carlton is a constant contributor on both twitter and facebook from a customer connection tool to branding worldwide properties and chefs its voice is heard.

InterContinental HarborCourt Hotel uses facebook primarily to stay in contact with clients and customers.

Hyatt Regency Inner Harbor, next door, uses both twitter and facebook for multiple purposes including adding their menus onto the facebook page.

Westin Hotels & Resorts recently  introduced a “Shop” tab widget on all of  its properties’ Facebook pages. The shopping widget is a fully-contained shopping transaction, not simply a link to Westin’s website.

The Hyatt Regency Irvine in Irvine, California, for example, recently became the second Hyatt hotel globally to offer room booking capability on its Facebook page.

Despite the current and future success  with hotels’ e-commerce activities on Facebook, hoteliers still say their primary purpose on social-networking sites is to develop relationships with their guests. You must be available in any way a potential customer may need you.

Call me directly, Patti Neumann 410-837-4930 or email ceo@citypeek.com.

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Hotel News Now Contributed to article.